Targeted Direct Mail & Secure Communications
Direct mail is one of the most effective channels for acquiring new customers, but what if you don’t have the mailing address of your target audience?
The USPS has six different classes of mail, each with different delivery times, pricing and requirements.
The holiday season is upon us! Now is the time to start planning your holiday direct mail campaigns and customer gifts. To ensure your campaigns and gifts are a ho…
Consumers expect businesses to protect their personal identifiable information (PII). And while your business proactively takes extensive security measures to protect sensitive data, do your vendors do the same?
With many enterprise marketing strategies focused on aligning data, departments and digital platforms, traditional marketing channels are sometimes overlooked.
In the game of golf, knowing when and how to use the right club is critical to your game. The course, conditions and placement of the ball should dictate if…
Variable data printing (also known as VDP and variable data imaging) is a modern digital printing technology that allows for the personalization of every printed piece in a single print…
Current travel and tourism trends present massive opportunities for hotel chains to reconnect with past guests, entice new customers, increase bookings and capitalize on travelers who are eager to emerge…
One of the hottest marketing topics of 2022 is personalization. If you feel like it’s all anyone ever talks about, you’re not imagining things.
We’re all familiar with in-store food and beverage samples. Sample programs are popular within the food and beverage sector because they are extremely effective. For instance, when Costco offers samples…
Looking for an innovative marketing tactic that will amplify your direct mail marketing strategy and boost ROI? Look no further than Informed Delivery. Launched by USPS in 2017, Informed Delivery…